What’s the secret to better compensation?

Bringing more value to whatever you do.

Great athletes or performers provide the perfect example. Take Aaron Rodgers or Mick Jagger. Those guys command top dollar because their value tops the charts. Jagger sells a lot of records, Rodgers wins a lot of ballgames. And between them, they fill a lot of seats!

While we all can’t achieve rock star fame, we can look for ways to add value to our own contributions.

As a dental professional, for example, you might focus on keeping good patients in the schedule, or become an expert at fostering internal referrals.

Zig Ziglar put it best:
[Tweet ““When you do more than you get paid for, eventually you’ll be paid for more than you do.””]
In the end greater rewards come to people who provide more value. See what you can do to increase yours!

Key Takeaways: What are you doing in your dental practice to add value to every patient’s experience? The greater the...

When you look at a grave marker, what’s the first thing you notice? The name? The age of the deceased?

There is often one tiny mark we overlook. And it’s the most important mark on the stone.

It’s the dash between the birth and death dates…the symbol that represents the entirety of that person’s life.

Regardless of when we are born and how long we live, we all get a dash.
Everything that defines who we are, what we accomplish and how we are remembered is contained in it.

What are you doing with yours? How does it affect your dental patient satisfaction?

The problem is a lot of us get caught up in the numbers. We tend to measure a life’s value by its length.

The same thing happens when we consider the number of hours we work, or the days we spend on vacation. There is a dash between those numbers too!

Dentists can choose to work whatever hours they want. But what’s most important is what they do with their “daily” dash. How many...

I discovered this after my first lecture in 2006…which happened to be my worst one ever. It was a total disaster!!

I found a great coach who agreed I needed help.

Her first step? A stone!

Written on the stone were the words, “IT’S NOT ABOUT ME.”

She put the stone in my hand and told me to carry it every time I spoke to an audience. It’s a subtle reminder that the key to connecting isn’t what I’m thinking or projecting on a screen, but identifying what’s in the hearts of those who are listening.

One trick is to remind yourself to be interested rather than interesting.

If you focus more on the what’s important to others , you will find you’re more able to make successful connections (and less likely to suffer a disaster like my first lecture!)

Good luck!!

What Your “Cover” Says About You

Think of your practice as a book.

What does the “cover” say about the great story going on inside?

We recently came upon a dental practice that had overgrown landscaping, weeds and a lot of broken concrete around the lot. We realized there may be a lot of great people doing fantastic work inside, but the outer appearance may be turning away potential patients. Real estate experts will tell you home buyers often make a decision about a house within a matter of seconds. 63% of home buyers will show up at a house after liking an online photo. First impressions count!

Take a look at the cover of your practice, from the landscaping, to the logos, to the photos of your team. What first impressions are you creating? Make sure they are an accurate depiction of the great work you are doing every day!

It’s funny how I can barely start my day without a big cup of Starbucks.

Is it the greatest coffee in the world? I don’t think so. But I love having that coffee in my hand at the start of the day. Makes me feel alert and ready to go.

Same thing with a bottle of spring water. It doesn’t taste any different than tap water, but it makes mefeel like I’m being healthier.

Even if I’m not very fast, a slick pair of Nike running shoes makes me feel like Usain Bolt.

(Well, ALMOST)

What kind of feeling are you creating in your patients? Unfortunately a new crown doesn’t carry the same “WOW” factor as a fresh pair of neon-green Nikes. So your challenge is to make that patient feel like you’re the only choice in dentistry.

My friend Dr. John Cranham says of his patients,

“I want them leaving the office feeling better than they did when they walked in.”
So make sure your team is leaving your patients with the same feeling. It is,...