The GAPS That Saved Our Dental Practice

No one teaches you how to run a dental practice. You spend years mastering the clinical side—and then you open your doors and realize the business side is a completely different discipline. That’s exactly where Bourbonnais Family Dental found themselves.

They were working hard. They were showing up. But they didn’t have goals, so they didn’t know where they were—and they definitely didn’t know where they could go.

Working Hard Isn’t the Same as Working Smart

The practice was seeing patients, filling the schedule, and working long hours—doing everything that seemed like the right move. But the math wasn’t adding up. The team was doing double the work for half the reward.

The practice was generating activity, but not momentum.

Worse, Dr. Brittany Rashid wasn’t doing dentistry she loved. She was forcing herself through procedures that didn’t light her up, treating a patient mix that didn’t fit her vision. The weekends weren’t rest; the stress, the loneliness, the chaos—it was taking a real toll.

“We were close to being in tears,” says practice administrator Aryn. “It was pretty awful.”

They tried coaching. But the approach felt cold and corporate—all production metrics, individual performance tracking, no humanity. Instead of building culture, it fractured it. The team felt pitted against leadership. Nothing positive came from it.

Clarity Changes Everything

When coaching becomes a scoreboard instead of a strategy, it creates resentment—not results. Bourbonnais Family Dental knew there had to be a better way.

That’s where ACT came in. Not with a corporate playbook, but with tools that actually made sense of the numbers. For the first time, the team could see the gaps. They could understand overhead. They could control profit and loss. They had a best practices framework that made the data interpretable—and actionable.

Maybe most importantly, the team got on board. They started to understand that a new patient appointment doesn’t automatically equal production. They started to see the bigger picture: not just their individual roles, but how everything connects.

When the team understands the ‘why,’ everything shifts. “That’s where ACT really helped,” says Aryn. “It was the best decision we ever made.”

You Don’t Have to Figure It Out Alone

The story of Bourbonnais Family Dental isn’t unusual. A lot of practice owners are out there patching things together with YouTube videos, online courses, and sheer willpower. They’re surviving. But surviving isn’t the goal.

The goal is a practice that gives you the life you went to dental school for. The right patients. The right team. The right numbers. And the clarity to see all of it clearly.

That’s exactly what ACT Pro Coaching is built to do. We invite you to see for yourself!