In virtually every endeavor or profession, teamwork is critical to success. Dentistry is no exception; the way employees communicate, deliver quality care, and run their practice can all increase businesses earning potential. The common denominator of leading dental providers all comes down to efficient, hardworking, collaborative team synergy.
But great teams do not happen by accident, and hiring, growing and retaining the right people for your dental practice can be a challenging task. The good news: finding the right people and building an all-star team is possible, and we’re here to help.
In episode #1 of ACT’s “The Best Practices Show,” our CEO, Kirk Behrendt, chatted with Dr. Ken Allen of Caring Smiles in Fort Collins, CO, and asked him to share the secrets and strategies to finding top-notch teammates in the dental industry. In this post, we’ll discuss the primary takeaways from their conversation and offer nine tips to help you refine and...
Most dentists would agree that wear patients are the most difficult dental patients to treat. Yet, you probably see such patients on a regular basis, so there’s no avoiding the fact that you need to understand how to help them.
In a recent episode of The Best Practices Show, Dr. Bill Robbins shared some incredible insight on the thought process behind this major challenge in restorative dentistry. If you want to watch the entire interview, you can view it here. Fortunately, there are actually nine ways you can treat these patients, which he shares that cover every unique situation you encounter with those patients you care so much about.
Although there are nine ways to treat the most difficult dental patients in total, we can break them down into three subgroups. These first five will refer to specific situations. Then, we’ll cover three general approaches that will work for most...
Dental experts are sought out for vital information and advice regarding oral care. On top of being knowledge keepers, however, it is essential they act as educators as well. Many hygienists and dentists know there is no “one size fits all approach” to patient education and therefore must develop a unique methodology. To ensure oral health is taken seriously outside of the office, dentists must consider every patient’s individual needs and learning style.
Simultaneously adapting your communication style and technical knowledge to address a variety of personalities with different oral health concerns can be immensely challenging.
That’s why we wrote this article. Instead of telling you “what” to say, we are going to focus on maximizing your communication skills.
On top of a dental expert, you’ll become a top-notch motivator and health care provider.
So let’s get to work!
Before meeting with a...
Your patients are the life of your dental practice. Without them, your business couldn’t exist – it’s as simple as that.
But, in spite of their importance, the number of new patients you manage to acquire isn’t the only indicator of success. The total profit they bring in matters just as much. That is why one of the most important metrics you need to track is the lifetime value each of your patients delivers.
In this article, you will find everything you need to understand the importance of this metric and how to calculate and track it.
Let’s jump right in, shall we?
Before we dive into presenting the steps and strategies for measuring this metric, let’s first consider what this concept entails.
Customer Lifetime Value or CLV is an estimation of the total worth a patient can bring to your dental practice over the entirety of your business collaboration. Simply put, it is a measurement business...
There is no shortage of dental practices; that’s for sure. As a patient, that’s excellent news. It means you probably have multiple options located near you from which to choose. But, for a dental practice, this means stiff competition.
So, what can you do to stand out from the crowd, boost your visibility, and persuade patients to choose your services rather than those of your competition?
With the widespread availability of marketing tools and knowledge sources today, almost anyone can get started with marketing fast and easily. While some simple tips such as creating quality content can prove to be quite helpful, other things aren’t quite as intuitive. A lot of the time, small business owners tend to overspend on their marketing campaigns, focusing on tactics that ultimately don’t bring in the desired effect. They also assume that it’s OK to spend more in the beginning because the new customers they’ll bring in will make...
If you’re a licensed dentist, you don’t need to be reminded of the basics of dental work. After all, dental school is serious, sober affair.
The competitive surge in market settings today has many patients searching for more than “just” a dentist.
Focusing on customer service is quintessential in the dental industry. Pleasantries such as a friendly demeanor, reasonable wait times, helpful team members, and comfortable office space are all minor services that can make a tremendous impression on clientele. Most importantly, cultivate strong relationships with your patients. Doing so can increase new-patient numbers and ensure more loyal patients.
Let’s look at the ways dentists can accomplish this:
First impressions matter. The atmosphere of your practice has a tremendous influence on both new and current patients. For some, a warm, inviting setting and pleasant administrative team is equally important...
You’d think that the most challenging part about owning a dental practice would be getting things up and running. After you establish a name for yourself and build a customer base, it should be smooth sail from there. Right?
Well, that’s not always the case.
Here’s the hard truth: owning a dental practice is no walk in the park. You need to ensure that your patients get superior oral health care and that your business remains the top choice in their minds. With so much on your plate, it can be easy to get caught up with routine tasks and miss the bigger picture.
Here are five tips that can help you run your dental practice smoothly and turn it into an on-going success story.
Your potential patients have multiple options to choose from, some of which are conveniently located in the neighborhoods where they live, so why would they choose you instead of your competitors?
Every business needs a competitive...