After months of your office being closed, you’re finally back at it. The books are full. The schedule is productive. Heck, you just had a record-breaking month; things are looking good.

Yet looking forward on the schedule there are openings. In fact, there are a lot of openings. You check in with your treatment coordinator and the list of broken appointments that need to be rescheduled has been exhausted. 

One list, however, has grown. That list of “call me after COVID” patients increases daily, and the team doesn’t know how to work through the very real fear and hesitation that has paralyzed so many of us.

What now? How do we reach out to these fearful patients? How do we connect and let them know, “I’ve got you. The many layers of PPE that I wear for each and every one of my patients are not just to keep me safe, they are to keep you safe too.”

How do we keep schedules full, and help our patients overcome their fear?

What dental...

Communication is the responsibility of one person and one person only: the sender. If the sender fails to effectively share information with the recipient, then it isn’t the recipient’s fault if plans go awry.

Have you ever gone to the grocery store only to find yourself with a shopping list you can’t understand? Perhaps your partner used shorthand you’ve never seen before, or you can’t read your mom’s handwriting on her recipe. We can celebrate the small victory that you even have a list – writing things down is an important part of the communication system – but it’s hardly useful if it isn’t conveying the information that you need. If you want someone to pick up the exact ingredients you need from the store, you’d better make that shopping list crystal clear. Even if it seems redundant, it’s better to overcommunicate than to have to make another trip to the store.

Effective communication is your...

Come with us, if you will, on a journey across the universe. A journey to a place where dentist-patient relationships don’t matter, and where best practices are out the window. Buckle up, because we’re about to enter… The Shopping Zone.

Consider, for a moment, The Shopper. He needs a crown. He’s not looking for the best crown. He’s looking for the cheapest crown. He’s on a race to the bottom.

Now, meet Betty. She’s worked in the dental office for 25 years, and frankly is counting the days until she can ditch the place. Here’s how she handles The Shopper:

“Dentist’s office.”

“Hey, how much are your crowns?”
“$795. We ship them overseas.”

“Okay, thanks.”

And the patient was never heard from again.

Let’s go to the other side of the universe and meet Nancy. Nancy loves her job, and is curious about patients. Let’s see how she handles The Shopper:

“Thank you for calling...

Your front office team represents the face of your practice. Because they’re often the first people your patients will interact with, and the communication medium for appointment scheduling and customer service, properly training your front office team is imperative to your office’s success. Read this article to discover how to increase productivity with your front office team.

Improve Your Hiring Techniques

Improving your team’s efficiency starts with the hiring process. When interviewing potential candidates for front office positions, clarify your expectations for short, and long-term development. Outline the specific goals and tasks you’d like to improve, as well as the timeline to illustrate when you hope to achieve them. Before employment, enhancing a prospect’s knowledge-base regarding acceptable insurance plans, training them with company software and phone systems, and bettering their understanding of dental procedures are all ways to...

A collaborative, efficient team dynamic is critical to the success of a dental practice. However, “how” to build such a team is often an elusive concept. One of the most common questions we hear from clients is, “How do I hire the right people?”

In a previous post, we shared some key takeaways from Kirk Behrendt’s recent discussion with Dr. Ken Allen in episode #1 of our podcast. In that episode, Kirk asked Dr. Allen to share some tips on hiring the best dental team members. Here we’ll delve a little deeper, and review a particular step of the hiring process that is often overlooked – writing a great ad. Read on to learn about the structure of attractive job advertisements, and how their proper assembly can draw top-notch potential to your dental practice.

The Anatomy Of A Great Ad

Creative – Don’t restrict yourself to operating within the box of job ad standards – people naturally gravitate toward original...

To help your dental practice thrive, you need to start with a good base: a great team. This includes fellow dentists as well as the front office staff. Use these tips to build the best dental team for your practice. 

Hiring a new team member to your dental practice can be a daunting task. It is important to know your job description and stick to those measures when considering potential candidates. Use these 5 tips to achieve the best dental practice team.

Dental experts are sought out for vital information and advice regarding oral care. On top of being knowledge keepers, however, it is essential they act as educators as well. Many hygienists and dentists know there is no “one size fits all approach” to patient education and therefore must develop a unique methodology. To ensure oral health is taken seriously outside of the office, dentists must consider every patient’s individual needs and learning style.

Simultaneously adapting your communication style and technical knowledge to address a variety of personalities with different oral health concerns can be immensely challenging.

That’s why we wrote this article. Instead of telling you “what” to say, we are going to focus on maximizing your communication skills.

On top of a dental expert, you’ll become a top-notch motivator and health care provider.

So let’s get to work!

Know Your Patient’s History

Before meeting with a...