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In this episode of The Best Practices Show, host Kirk and co-host Kevin sit down with Dr. Drew Ferris. Drew is an orthodontist who specializes in Invisalign. Initially, Drew, who will be a keynote speaker, describes the Seattle Study Club Symposium. The Seattle Study Club is one of the best resources for learning about dentistry. Drew has a chapter in Santa Barbra where they meet about nine times a year and bring in speakers to educate the providers, and therefore better the dental care their community receives.  

Drew goes on to talk about the importance of transitioning from analog to digital, given the digital culture we live in today. He compares braces to an analog experience and Invisalign to a digital experience. He shares ways that he has gone digital in his practice, including online exams and consultations. Drew also shares that going digital enables his...

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In this episode of The Best Practices Show, Kirk talks with Jenni Poulos, a lead practice coach at ACT Dental. Kirk and Jenni discuss three important frameworks, the first being "E-R=C" (Expectation minus Reality equals Conflict). It’s important to make sure what the patients expect to happen and what actually happens when they come, are consistent. This framework is one that is helpful to constantly refer back to.

The second framework is Ask, Listen, and Repeat. Building trust and great relationships is accomplished by seeking to understand the patient, and this is easily accomplished when following the three-step process. The third framework is Language Creates Value. How well you communicate your services and how qualified your team is, will determine how much your patients value your practice.

The 5 steps for reducing dependency on dental PPO includes considering your readiness. You are able to determine your readiness by...

As you look at finding a way to get more Google Reviews for your dental practice, I am going to encourage you to watch this Best Practices Show Podcast with Bob Sommers.  He points out some brilliant steps that most dental practices overlook.  

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If you need more guidance as you begin to analyze your data, don’t forget that my team and I are always here to help, schedule a call today.

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The Most Effective Ways to Get Google Reviews for Your Dental Practice

Show Notes Summary:

On this episode of The Best Practices Show, Kirk talks with Bob Sommers, the ‘Likeability Guy’ and creator of the Five Star Review System. They begin by discussing about the importance of Google reviews and why having the right mindset is essential to success.

Instead of going for volume, practices must pursue relationships and allow feedback to come...

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Over the past few weeks, we've been taking a hard look at the world of dental insurance benefits.  So many of you have reached out, telling me that you’re ready to take the power, and the profits back!

As you begin to gather your data and formulate your plan, don’t forget to research the benefits of an in-house membership plan. A great place to start is with my interview from the Best Practices Show Podcast with Dave Monahan, where we discuss the amazing benefits that these plans offer!

SUBSCRIBE TO THE BEST PRACTICES SHOW PODCAST HERE

If you need more guidance as you begin to analyze your data, don’t forget that my team and I are always here to help, schedule a call today.

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Many dentists are struggling to find payment solutions that fit both their patients and their practice. With PPOs tightening reimbursements, dentists are struggling to manage a...

Best Practices Show Podcast Episode #232: How to Avoid the Production Plummet (3 Steps to End the Year Strong) with Xana Winans

Our guest on this episode of The Best Practices show is Xana Winans, Founder and CEO of Golden Proportions Marketing. Xana works with Kirk Behrendt and the ACT Dental team often on their marketing plan and strategies, continually encouraging them to adjust and improve their systems and goals.

Xana joins us on this episode to discuss how to avoid the upcoming production plummet and end 2020 strong. She explains that many people inside and outside of the dental industry are viewing the current crisis as COVID, but that the real crisis is actually the recession caused by COVID, which could impact the economy for years to come. She walks viewers and listeners through the 6 stages of every crisis, identifying the manifestations of each of these stages as they are appearing right now. The 6 stages are: warning, risk assessment, react, revise, resolve, recover.